I’m Marketing and Communications professional that connects people to their passions, their peers and the brands that will matter to them. Be it jaded teenagers or exhausted moms, the stories help tell engage people and snap them into action. The strategies I put in place maximize your chances to succeed whatever your budget. I spend each dollar as though it were my own and funds in my care are dollars better spent.
Past accomplishments include:
– taking one of Vancouver’s most important organizations from the backwoods of digital communications and building systems and a culture for it to be a “social organization” using digital as a primary communications vehicle and social media as a primary media and public relations vehicle.
– recognizing people’s desire to share their social experiences seven years before the Facebook explosion. My company, Wish-U-WereHere.com (offline) was instantly profitable by allowing people to display and share their social pictures
– connecting General Motors, Oakley, WestJet and Milk with the next generation of filmmakers and the attractive teen market as founder and director of the Hot Shots Film and Ad Festival
– building a virtual place for an entire nation to express themselves during the 2010 Olympic Winter Games on Canada CODE. www.canadacode.ca
– creative concepts, copywriting and project management for new and redesigned web site projects including www.Grizzlyridge.com
– creating awareness and interest via social media for the Vancouver International Fringe Festival and the 2012 Grey Cup Festival. Developed the concept of “Tweeters”, quick audience feedback to be quickly tweeted out
– helping Coca-Cola support youth culture with the Coca-Cola Crew a hand picked group of youth influencers and signature events including: ArtBattle and The Spot and Graf-Fix
I’ve made my living creating: content that catches attention , communication that drives conversations and systems that convert the curious into customers.
Specialties : Digital Strategy, Website Project Management, Event/Experiential Marketing, Earned Media/PR, Communications, Advertising, Social Media, Branding and Identity, Viral Content, Fresh Ideas and Solid Strategy.
Good Idea Guarantee: Contact me now with your company name, email and your current objectives and I will respond with a minimum of one quality constructive suggestion to kick-off our conversation.